There isn’t a map to guide your organization through the current crisis – only your own leadership. Catapult Group’s Founder and CEO Brad Mishlove speaks with Darrell Evans, Co-Founder and Chief Marketing Strategist of Yokel Local Internet Marketing, about how leaders are coping with the chaotic situation and growing their businesses while others are failing.
In the current business environment, it’s crucial for businesses to adapt and alter their strategies to increase revenue. As a leader, it’s your job to seize business opportunities and invest in them, knowing that you may have to change them in the near future. It may require hard choices, difficult conversations, and stretching the capabilities of everyone on your team to survive and grow during this crisis, but plenty of businesses are successfully accomplishing this every day. Lastly, the two discuss the importance of optimism and everyone on your team, including you, taking breaks from work. Tune in to learn more about how to navigate your business during this uncertain time.
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Brad Mishlove is the Founder and CEO of Catapult Groups. Mr. Mishlove also serves as executive coach, mentor, and senior advisor to entrepreneurs. Clients typically hire Mishlove to bring strategy, systems, and accountability to growing enterprises.