What Is a CEO Peer Group? And Why It’s the Secret to Smarter Leadership

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What Is a CEO Peer Group? And Why It’s the Secret to Smarter Leadership

Being a CEO means carrying the weight of every major decision. While that role comes with authority, it often lacks a true sounding board. CEO peer groups give business leaders a structured way to share ideas, gain feedback, and strengthen both strategy and leadership.

What Is a CEO Peer Group?

A CEO peer group is a private, professionally led space where executives from non-competing companies meet regularly to discuss challenges, opportunities and leadership development. These group meetings are designed to promote trust, honesty and strategic insight. Sessions are typically facilitated by an experienced executive coach or advisor who ensures conversations are focused and actionable.

What Sets Peer Groups Apart?

Unlike casual networking or events, these peer networks are built for depth and accountability. Conversations go beyond surface-level updates to focus on real business operations and high-stakes issues. Members benefit from diverse perspectives and confidential input they can’t get inside their own organizations.

Each group is intentionally composed of CEOs from different industries, bringing variety in company size, annual revenue and leadership styles. This variety helps members see problems and solutions from new angles, accelerating both decision-making and personal growth.

Benefits of Joining a CEO Peer Group

One of the most immediate benefits is stronger, faster problem solving. When faced with complex decisions, it helps to hear how other CEOs have navigated similar issues. These shared insights improve clarity and boost confidence when making your next strategic decision.

There’s also tremendous value in the accountability that peer groups offer. Members set goals and revisit them with the group – helping turn ideas into action. Over time, this builds momentum across key areas like hiring, culture, profitability and growth.

Emotionally, the support can be transformative. Many CEOs describe these sessions as a relief valve. When you're "lonely at the top," having a trusted circle to lean on makes leadership more sustainable and less isolating.

Who Should Join?

CEO peer groups are ideal for growth-minded business leaders running mid-sized companies, often between $5 million and $50 million in revenue. Whether you’re scaling rapidly or working through a plateau, peer feedback can provide the clarity you need. It’s also a powerful tool for leaders ready to improve decision-making, refine their leadership style and think more strategically.

At Catapult Groups, our model combines the power of Las Vegas peer advisory group collaboration with the expertise of seasoned facilitators. Each group is kept small, focused and aligned for real results. We emphasize not just shared experience, but measurable improvement.

Ready to Level Up Your Business?

If you're a CEO or business owner in the Las Vegas area looking for real growth (not just theory) it’s time to connect with peers who’ve been in your shoes. At Catapult Groups, our advisor-led CEO peer groups are built to help you improve cash flow, reduce risk and increase enterprise value.

Join a trusted circle of experienced leaders who challenge your thinking, reveal blind spots, and help you get unstuck.

Request a free 30-minute call today and discover how powerful peer collaboration can move your business forward.

Brad Mishlove

Author