Insights | Catapult Groups
Explore insights and strategies for business growth, leadership development and effective management to help your organization thrive in a competitive landscape.
Focusing on the Customer is Your Best Competitive Advantage
These days, it’s all about differentiation. In a world where virtually every product or service has become commoditized, how can a small business manage to stand out from the ...
6 Tips for a More Productive Workplace
Are your employees engaged in their work and consistently productive? If so, they’re in the happy minority of U.S. workers. A recent study by the Dale Carnegie Institute revealed ...
How to Improve Your Decision-Making Process
Entrepreneurs and business leaders have to make decisions every day—both major and minor—some of which have the potential to grow or wreck a business enterprise. Great leaders ...
Are You Building Awareness of Your Brand?
Marketing your business is a lot easier when you have a strong brand to work with. With this in mind, entrepreneurs and small business owners should always keep brand awareness ...
Win-Win Negotiation Strategies for Business Leaders
Some people are born negotiators, and some acquire this valuable skill along the way while others dread the activity altogether. Since negotiating is a fact of life for most ...
6 Tips to Help Overcome Your Fear of Networking
The Free Online Dictionary defines “schmooze” this way: To converse casually, especially in order to gain an advantage or make a social connection. Some of us are born schmoozers, ...
Take Smart Risks to Grow Your Business
No one successfully starts or runs a business by being risk-aversive. But sometimes an entrepreneur or business leader attains a certain level of success and begins doubting his ...
How to Use Twitter to Grow Your Business
If you’re not currently using Twitter to grow and promote your business, it’s a safe bet your competitors are—and that’s reason enough to start tweeting today. Get started by ...
Are You a Control Freak?
When you’re just starting a business, it’s essential you attend to all details, large and small. There are a thousand-and-one decisions to make and you’ve got to make them. Leave ...