It’s difficult for businesses to avoid becoming a commodity where there’s little to no difference between what they sell and what their competitors sell. But rather than working harder to differentiate themselves, some businesses opt to compete on price alone. And you should know right now...

It may seem that part of a CEO’s job is to know what the competition is doing. You want to track what’s happening on your competitors’ websites, the changes they make to their products and services, new marketing strategies and so on. You may think...